Paper

Opportunities of interactive formats for innovative advertising on digital television

2010

Created by ACM worker at 2019-04-13 18:07:17.0.

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Authors

3

Venue

1

Proceedings of the 8th international interactive conference on Interactive TV&Video - EuroITV ’10

Referenced By

1

Digital TV vs Internet: Similarities Suggest Future Opportunities for SMEs to Advertise on Digital TV