Paper

Managing the transition from products to services

Oliva, R., Kallenberg, R., 2003. Managing the transition from products to services. Int. J. Serv. Ind. Manag. 14 (2), 160–172.

2003

Created by eliane.victorelli@gmail.com at 2017-08-13 18:40:49.0.

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Two strands of servitization: A thematic analysis of traditional and customer co-created servitization and future research directions